Bruce Pascal
Hot Wheels
Bruce Pascal - Guest Columnist: Hotwheels
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Bruce Pascal of Washington, DC was born in 1961. When Mattel released the first Hot Wheels in 1968 Bruce was one of those kids playing with the tracks, accessories and racing cars. He even had a Hot Wheels trash can in his bedroom! Around 1971 he put his cars away in a wooden cigar box, only to be given them back by his mother cleaning the house in 1999. At that point, a “bell” went off - and he started running ads in newspapers to buy Hot Wheels. Researching former Mattel employees, he started collecting cars they personally had kept for years - prototypes. Twenty years later Bruce has one of the largest collections of older prototypes, written a book on his collection, and has appeared on numerous TV shows.
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Some of Bruce Pascal's Hot Wheels articles:
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Hidden Hot Wheel Jewels: Issue #5 May/June 2019
When Hot Wheels were introduced just over 50 years ago in 1968, the immediate success was beyond what Mattel (the manufacturer) had expected. And unlike most toys, Hot Wheels are still being made decades later, and selling annually in record volume. Over 6 billion have been made since the first 16 different cars were released in their first year. (Ed: Yes, billion with a “B”.)
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